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Review of Case Materials
Reviews records, documents, testimony, data, and other relevant materials and consults with counsel regarding technical issues related to the matter.
Provide Expert Analysis
Applies specialized knowledge and experience to evaluate the technical or professional issues involved.
Form Expert Opinions
Develops independent, supportable opinions based on the available evidence and relevant standards.
Prepare Expert Reports
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Social media analytics may provide information about impressions, reach, engagement, audience characteristics, referrals, views, clicks, and other measures of content performance. A social media expert witness may evaluate these metrics to determine how widely disputed content was distributed and how users interacted with it.
An expert may examine platform records, account exports, archived pages, screenshots, metadata, cached information when available, and related digital evidence. Comparing these sources may help establish whether content was edited or removed, when changes occurred, and whether earlier versions can be reliably reconstructed.
Yes. An expert may review sponsored posts, influencer agreements, campaign materials, audience metrics, disclosures, engagement data, affiliate information, and communications. The analysis can help clarify how sponsored content was presented, distributed, and measured and how influencer activity relates to the disputed marketing campaign.
Reach, impressions, and engagement can provide different measures of how users were exposed to and interacted with social media content. An expert may examine these metrics alongside posting history, audience data, advertising records, and platform analytics to assess the distribution and measurable response to disputed content.
Software, +4
Technology
Prepares clear, well-supported expert reports outlining methodology, analysis, findings, and opinions.
Provide Deposition Testimony
Explains findings and opinions under oath and responds to questioning during deposition testimony.
Testify in Court
Presents specialized findings and opinions clearly to judges, juries, arbitrators, or other decision-makers.
