This expert witness has over 25 years of experience in automotive sales and marketing, with a professional background that includes vehicle manufacturers and dealership operations. Their expert witness work includes consultation, deposition testimony, and courtroom testimony in matters involving automotive sales, marketing strategies, and dealership practices.

Their experience includes the development and execution of automotive sales and marketing initiatives, including creating channels of distribution, launching field sales forces and dealer networks, and implementing advertising and brand awareness campaigns. Documented experience includes building dealer networks, establishing allocation systems, and developing pricing models and incentive structures that influence vehicle distribution and sales outcomes.

Their professional background includes work in automotive sales operations, dealer development, and marketing strategy across multiple organizations. This includes involvement in dealership performance, sales planning, vehicle distribution, and field operations, as well as instructional roles related to automotive dealership operations and business programs through organizations such as the National Automobile Dealers Association and academic institutions.

The expert holds a Master of Business Administration in Management and a Bachelor of Business Administration in Marketing. Professional certifications include ASTD Master Facilitator Certification and Kirkpatrick Four Levels of Training Certification, along with experience in program management and instructional development within automotive and business environments.